If there’s one lesson I learnt when I was embedded at Google’s ‘Grow with Google’ a few years back and immersed myself in the world of learning and development: Never stop learning! It sounds obvious but as your career evolves, the very rubric that helped you start...

I’ve been busy working on some client work so it’s been a moment since I’ve shared a Product Magic post, and there’s no better moment than now! Figma’s 2025 Config event unveiled a suite of tools that could reshape how UX and product teams operate—from ideation to...

I’ve led or advised on the launch of over 30 digital products in the past two decades. From early-stage apps scrabbling for product–market fit, to established SaaS platforms plateauing after initial success, there’s one recurring pattern I see time and again: Teams...

Recently I was brought in to audit a dating application, with one huge caveat - for some reason the team couldn’t get access in time to any dashboards, activations rates, retention curves, drop-off funnels. Nothing! Being able to see the shape of a user journey in...

I’ve always thought of myself as a product designer or strategist at heart and wound up a CPO almost by accident. Over the last 20 years the world of product development has accelerated rapidly as a discipline. Designers from 20 years ago found themselves taking on...

Whilst Figma has been around for years, I saw design teams fall in love with it and ditch Sketch in droves during COVID. Long story short, the UI always felt more intuitive to me but the browser based collaboration was a game changer. Whether you’re tired of it or...

Why Evidence-Based Research is Crucial for Health Tech Products — Even Lifestyle Apps Whilst working with a stealth start up recently we found in early stage research with potential users that they wanted evidence based content. There was some pushback on this as it...

With Ai being such a buzzword in health tech in 2025 I hark back to my days at Healthily where I quoted Garry Kasparov from his brilliant talk at WebSummit 2018 where he enthused about AI alternative definition as: ‘Augmented Intelligence’. I still stand by this -...

In yet another move that seems ripped straight from a corporate dystopian novel, Donald Trump has vowed to end remote work for federal employees, threatening mass firings if they don’t return to the office. But here’s the real question: is this just the beginning of a...

Even as he is being sworn into office, Trump, who famously championed the ban on TikTok in the US during his presidency, now appears to be reversing his stance. With a suspension of the ban expected today, this development brings fresh complexity to the world of tech....