Musings from ProductMagic

Your runway is limited, the burn rate accelerating as you’ve hired some rockstars into the organisation and you need to make important strategic decisions on what lands to market in the next quarter. Sounds familiar? Product proritisation is a pertinent challenge that...

Working as a fractional CPO can present unique challenges. How do you create impact for what is often a more strategic remit if the organisation is small and you find yourself being the main 'product person'? Is the CPO salutation apt due to the tasks expected at this...

Recently someone asked me, 'But what's the difference between our business and product strategy?'. I realised that this was a common question, especially when new product hires are onboarded at start-ups and have to articulate their value to the organisation. Having a...

I was trying to think of an analogy for this post. And then it came to me. Products launched to market should be compelling. They should quickly capture the hearts and minds of users (even an initial first adopter segment) and delight. When I moved my agency into...

In the dynamic realm of healthtech, where innovation merges with critical user needs, the role of a product designer is pivotal. Designing for healthtech products goes beyond aesthetics; it demands a deep understanding of user behavior, complex regulations, and a...

Building things is hard. It requires a certain mindset - taking risks, having a thick skin, resiliance, passion, stamina and emotional intelligence and empathy in being able to inspire people and bring them on that journey with you. If you’re embarking on your first...

As a product leader, manager or CPO, any new role can be daunting. Introducing G/A/I/N for product management.This is my lean / kick start framework I use when engaging with organisations and I’ve been sharing it with those I coach for a few years now. Today I’m...

In 2014 popular journaling app ‘Day One’ won a coveted Apple design award. In the years that followed, Apple gave Day One regular visibility and support in the app store. Then in 2020 that mysteriously stopped. In April of this year, Day One founder Paul Mayne...

I'm often asked by founders and CEOs who are trying to understand the world of product - 'What should I read?'. So I've put together a list of the top 10 product books.. If you're new to product, a founder who wants to understand what all those strategy sessions mean...

Over the years I've often encountered frustrated CEOs and founders trying to 'guess' an optimal price for their app, product or SaaS subscription. In truth there's a method to the madness and the "Goldilocks Effect", when understood correctly, can help inform your...