Our Mission

Transforming Visions into Revolutionary Products

Welcome to ProductMagic, where the alchemy of product strategy and design meets the art of transformational leadership. With over two decades of experience, we stand at the forefront of innovation, driven by a passion for applying technology to enhance the human experience. Our founder, a visionary leader with a heart for humanity, has not only earned recognition in the industry but also secured an award for the outstanding contributions to product teams.

Mission: A Symphony of Vision and Execution

At ProductMagic, our mission transcends the conventional boundaries of product consultancy. We strive to be the catalysts for change, orchestrating a symphony of vision and execution that propels product companies into realms of unparalleled success. Our core philosophy rests on three pillars:

1. Innovative Product Strategy: We believe that the foundation of any groundbreaking product lies in a meticulously crafted strategy. Drawing upon years of experience and a keen understanding of market dynamics, we collaborate with our clients to develop innovative product strategies that not only meet current demands but also anticipate future trends. Our goal is to empower companies to navigate the ever-evolving landscape with confidence and foresight.

2. Human-Centric Design: Technology is at its best when it seamlessly integrates with the lives of individuals. Our commitment to a human-centric design approach ensures that every product we touch enhances user experiences, fosters genuine connections, and adds real value to people’s lives. We don’t just design products; we craft experiences that leave a lasting imprint on the user’s heart and mind.

3. Transformational Leadership: True transformation requires visionary leadership. ProductMagic takes pride in being a beacon of transformational leadership for product companies. We go beyond advising – we lead. Our founder’s decades-long journey in the industry has not only honed a deep understanding of the technological landscape but has also instilled a passion for nurturing and empowering teams. We believe that successful products emerge from teams that are inspired, motivated, and driven by a shared vision. He leaves a lasting impression on the people that he meets and whatever the outcome, the shared memories of teams Justin has coached remains a foundational building block for many younger product practitioners’ careers.


Our Founder: A Visionary with a Heart


At the helm of ProductMagic is a seasoned professional whose vision extends far beyond the realms of technology. With a heart that beats for humanity, our founder has not only achieved industry recognition but has also been honoured for the remarkable impact on product teams. This recognition serves as a testament to our commitment to fostering a workplace culture that values people as much as it values innovation.


Join Us on the Journey of Transformation


ProductMagic invites you to embark on a transformative journey where visionary strategies, human-centric design, and transformational leadership converge to create magic. Whether you are a startup looking to make your mark or an established enterprise seeking a fresh perspective, we are here to turn your product dreams into reality. Let’s redefine possibilities and shape a future where technology not only advances but also enriches the human experience. Welcome to the magic of transformation.