Musings from ProductMagic

When Slack launched in 2013 the founders reached out to their network for as much feedback as possible. They wanted to understand criticism early and used it to iterate the product. Even when the userbase jumped to the 1000s they maintained this fanatical approach to...

It’s hard to believe that over 25 years ago I was using Macromedia’s (RIP 🤗) Dreamweaver to put together a website for my record label Predicaments. As a green 23 year old, having just secured funding for my business from the Princes Trust I didn’t have a team...

You’re a seasoned product manager, possibly at a senior level and have spent years honing your craft. You get into the minds of your users and are able to deliver great products that serve people’s needs and solve their problems. So what’s next? Is it a natural...

A few years ago I was working at Google as a Product Strategist on their ‘Grow with Google’ suite of products. Grow with Google is an incredible initiative that aims to upskill people all over the world to get new jobs or grow within their careers. As part of my...

The joys of the startup world! I've been in and out of it for over 20 years. In that time I've witnessed overnight unicorns, stupendous disasters, high value exits and countless other stories of great success and crushing failure. Imagine building a company and...

Last week I caught up with a friend who'd just received a substantial bonus from her employer - she's VP Product at one of the leading fintech disruptors. I imagined she'd called to tell me the good news, celebrate the wins of her team and so on. Instead she was...

Is your product going to be a success? Will your limited runway allow you to quickly develop and ship a bunch of stuff to see if the market bites? Every start-up wants to achieve product/market fit. Marc Andreessen defined the term as follows: “Product/market fit...

There are some great product pivot stories. Yelp started off almost as an ‘Instagram’ product - originally called ‘Stopp’ it allowed users to share photos and opinions about local businesses. Yelp pivoted when they realised that the reviews and recommendations were...

The software-as-a-service (SaaS) industry has experienced remarkable growth in recent years, empowering businesses with scalable and cost-effective solutions. The ability of AI algorithms to analyse vast amounts of data enables SaaS products to deliver personalised...

I’ve found it fascinating working in healthtech. Each day, week, month brings advances in innovation, product, surgery and treatments. The field of healthtech is evolving at an astonishing pace, transforming the way we approach healthcare. From cutting-edge medical...