Failing before launch – Quick Fixes that can help!

Failing before launch – Quick Fixes that can help!

I’ve led or advised on the launch of over 30 digital products in the past two decades. From early-stage apps scrabbling for product–market fit, to established SaaS platforms plateauing after initial success, there’s one recurring pattern I see time and again: Teams...

Running a Product Audit without the Numbers

Running a Product Audit without the Numbers

Recently I was brought in to audit a dating application, with one huge caveat - for some reason the team couldn’t get access in time to any dashboards, activations rates, retention curves, drop-off funnels. Nothing! Being able to see the shape of a user journey in...

Top 5 app trends in health tech for 2025

Top 5 app trends in health tech for 2025

With Ai being such a buzzword in health tech in 2025 I hark back to my days at Healthily where I quoted Garry Kasparov from his brilliant talk at WebSummit 2018 where he enthused about AI alternative definition as: ‘Augmented Intelligence’. I still stand by this -...

Trump and What’s Next for Product

Trump and What’s Next for Product

Even as he is being sworn into office, Trump, who famously championed the ban on TikTok in the US during his presidency, now appears to be reversing his stance. With a suspension of the ban expected today, this development brings fresh complexity to the world of tech....

The Iteration Wheel of Life

The Iteration Wheel of Life

I remember a designer in a start-up I co-founded years ago would always ask about our exit strategy. Being one of the first employees he seemed obsessed with the potential to cash out if the company was sold. A few months in we had a great discussion. I discussed...