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Justin Berkovi
Chief Product Officer

I’m an award winning Chief Product Officer, designer and strategist working with teams to deliver exceptional outcomes. With over two decades of experience, I’m dedicated to propelling organisations to new heights through inspired product strategy, design and experiences.

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Why Partner With Me?

In today’s fiercely competitive market, a strong product strategy is the cornerstone of success. As your Fractional CPO, I bring a wealth of expertise in developing innovative products that captivate markets and drive exponential revenue growth. I’ve guided numerous startups and established enterprises to achieve great success reaching tens of millions of users. I understand the intricate balance between vision and execution.


Here’s what some people I’ve worked with have to say about me:

Sarah Lerche CFO, Farvatn Ventures

“…An inspirational product visionary who thinks big and yet also elegant simplicity…Justin brings thorough leadership and drive to the process as well as the end product (s)”

Rebecca Clarke, Senior Product Manager, Thriva Health

“I couldn’t have asked for a better manager in my first Product role…His creativity and vision brings together strong Product teams, whose members’ diverse talents are able to flourish under his guidance and mentorship”


George Brand, Head of Delivery & QA, VIOOH

“…A true innovator who focuses on customer empathy to bring the product and customer experience to life. Justin is an inspiring leader and is always pushing the boundaries on product evolution. He has clear view of the big picture and promotes a compelling vision and strategy”

Gareth Thomas, CTO PeakData

“…he wants to build the best experience he can for users and everything is incredibly well thought through and considered. But you don’t just want great design for a product, you need ideas for features and an understanding of usability both of which Justin also excels at bringing to design. It’s a real pleasure to work with someone who cares so deeply about what he does”

Transformative Product Vision

When you collaborate with me, you gain access to a visionary product leader who can chart the course for your business. I dive deep into market analysis, customer insights, and emerging trends to uncover untapped opportunities. From product ideation to roadmap execution, I’ll equip your team with the strategic clarity needed to stay ahead of the curve.

Agile and Scalable Solutions

In the fast-paced tech landscape, adaptability is paramount. As your Fractional CPO, I thrive in agile environments, driving iterative product development that evolves with your market. Whether you require scalable expansion strategies or nimble product pivots, I will orchestrate seamless transitions to ensure you always remain relevant and future-ready.

Empowering Your Team

Beyond strategic direction, I believe in nurturing a culture of innovation within organisations. I’ll collaborate closely with your teams, fostering a growth mindset and empowering them to make data-driven decisions. Together, we’ll create a harmonious synergy between product, design, and engineering, fuelling your company’s progress.

Unleash Your Product's Potential

No matter the size or stage of your business, my expertise as a Fractional CPO is geared to unlock your product’s true potential. By blending strategic brilliance with hands-on execution, I will maximise ROI, minimise time-to-market, and leave a lasting impact on your customers.


Deutsche Bank
Mind Candy