
Justin Berkovi
Fractional CPO & Product Leadership
Helping companies, agencies and growing teams navigate complex product challenges
I’m Justin Berkovi, a product strategist who helps Series A-C companies navigate the journey from product-market fit to meaningful scale. Having co-founded  and led product early on at MindCandy (Creators of Moshi Monsters, £200M valuation – bring it back! 😊) and served at CPO / VP levels at a scale-ups reaching over 100M monthly active users, I bring both startup grit and enterprise experience to your most critical product challenges.
I’m a hands-on practitioner and can easily move between high level strategy (Investor relations, product strategy and roadmap prioritisation) and day-to-day work – whether that’s running user research, building prototypes, or working directly with your product teams. I adapt to what you need most: strategic guidance for leadership teams or getting into the details when you need someone to execute.
Available for 6-12 month fractional CPO and strategic advisory engagements.
Early-Stage? I Can Help You Too
For seed-stage startups and companies with pre-seed funding, I offer focused support through strategy workshops, advisory relationships, or project-based consulting to help teams:
- Test and validate product concepts
- Develop clear product narratives for investors
- Design MVP and go-to-market approaches
- Navigate early-stage product decisions
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My Approach
What Leaders Say
Contact
Time poor? You can book a call here
Award Winner: UserTesting.com Illumi Awards 2020 (Innovation campaign during COVID)
Email: justin@productmagic.io
Linkedin: https://www.linkedin.com/in/justinberkovi/